French Fancy Number 4

Good Morning, Upper East Siders, and welcome to the scandalous lives of Manhattan's elite. Only, this season (for two episodes only), Manhattan's elite are in Paris, and it has me seriously yearning for some bourgeois boheme Left Bank chic.

So here is my pick from my favourite oh-so-secret and not-so-secret labels from St Germain.

Wear with insouciance.

Bises!


1. Claudie Pierlot

Channel your inner Amelie with Claudie Pierlot's designs for Autumn/Winter 10. Her star is set to rise, thanks to the recent investment by luxury conglomerate LVMH. Check out the divine new collection showcased by French top model Audrey Marnay.

2. Maje

Maje and sister label Sandro have been whipping up something of a sartorial storm since the recession opened a gap in the mid-luxury market (where one door closes, another opens, n'est ce pas?) Maje is my go-to label for sexy-but-slouchy, I just threw this on but still look super chic.

3. Sandro

Sandro is Maje's slightly edgier sister. Think Clemence Poesy or Lou Doillon's intimidating brand of Parisienne cool, made accessible to mere mortals.


4. Ba&sh

If there was a label that made the perfect clothes for first dates, when you want to look as though you have made an effort in the subtlest way, head to Ba&sh. The label specialises in understated luxury; but do not under estimate the impact it will have.


(Pictures, from top: Claudie Pierlot scarf and beret; Maje dress; Sandro jumpsuit)